G.O.A.T.
Acronym for Greatest Of All Time.

BAHrista
Our term for baristas, derived from a goat’s “bleat.” They are energetic and ready to brighten your day with fun personalities and expert bevie craftin skills.

Drink Sizes
• The Kid – Just a little pick-me-up to get you going
• The Nanny – A balanced cup that gives you enough jump to handle your day
• The Billy – A bold choice for when you need serious jump
• The Buck – The ultimate XL power jump!

Kicks
Additives or flavor shots that give your drink an extra boost of flavor or nutrients. Vanilla syrup, Goat Milk ... whatever puts a jump in your cup.

GOATs
That’s you! We call yous GOATs ... reminding yous you’re the Greatest Of All Time.

GOATee
The operator who brings/brought Jumpin Goat to your town.

GOATED
The best version of somethin, or when you get surprised with a free drink, upgrade, or extra treat. Rocking Jumpin Goat gear? You’re GOATED.

GOATastic
Beyond great ... the GOAT version of fantastic.

The Herd
Our loyal community of GOATED bevie loving GOATs with great taste.

BAHnanza
Special promo days with giveaways, free Kicks, and good vibes.

Dirt Water
Low quality bevies. “That tastes like dirt water!”

The GOATED List
Our VIP club ... deals, rewards, and first dibs on everythin good.

GOAT pose
The Droste-effect logo: a goat holdin a Jumpin Goat cup that has a goat holdin a Jumpin Goat cup… forever.